FORMULA 1 AND LVMH ANNOUNCE HISTORIC 10-YEAR GLOBAL PARTNERSHIP |
As Formula 1® prepares to celebrate its 75th anniversary in 2025, it was announced today that LVMH will become a Global Partner from 2025 in a new 10-year agreement. As part of the deal, several of LVMH’s iconic Maisons will be involved in the partnership, including Louis Vuitton, Moët Hennessy and TAG Heuer. |
FORMULA 1 AND LVMH ANNOUNCE HISTORIC 10-YEAR GLOBAL PARTNERSHIP
As Formula 1® prepares to celebrate its 75th anniversary in 2025, it was announced today that LVMH will become a Global Partner from 2025 in a new 10-year agreement. As part of the deal, several of LVMH’s iconic Maisons will be involved in the partnership, including Louis Vuitton, Moët Hennessy and TAG Heuer.
A broader partnership than I envisioned. TAG Heuer as the timekeeper and Moët Chandon on the podium makes sense.
But Louis Vuitton? Wonder what kind of fashion apparel will make it to the grid? Hamilton comes to mind. LOL
Now that the F1 sponsorship announcement is done, the next question that needs to be answered is: Will TH end their sponsorship of RB?
I suspect the chances are high they will terminate the agreement at the end of 2024, since they will now have maximum coverage moving forward. What do others think?
What piece is papa Arnault wearing?