Well they’re certainly not telling the whole story. I had a few AD’s on the phone a couple of weeks ago. They had Isographs listed for sale but told me they were shipped back at the request of Tag Heuer. Seems like a strong measure if these watches would be fine.
No, I think this would be the normal approach. If they are launching a new Autavia Calibre 5 in the next few months, then you wouldn't want there to be any stock of the Isograph in the stores when the new watches arrived. That would confuse customers, not all of whom get the difference between the two models that will look 99.99% the same.
OK, some outlets will sell through their allocation, but the only way to be sure is to recall the watches still in the channels and then be sure that all Autavia Calibre 5s in stores are the new ones.
There was a similar approach- under different circumstances- will the Calibre 1969. There was no issue with the movement, but when it was decided to cancel the watch, all Carrera 1969s were sent back. I recall a couple of years ago that TAG Heuer in Australia had to send back the Carrera Calibre 36 range, even though they were selling well in AU...because a global decision had been made to discontinue the watch.
I recall a couple of years ago that TAG Heuer in Australia had to send back the Carrera Calibre 36 range, even though they were selling well in AU...because a global decision had been made to discontinue the watch.
I fear that watch died the moment that the oscillator was given to Zenith...given that was a few years ago now, I wonder if he's even seen it!
totally a year to forget for me...
New post is up- an interview with Guy Bove (below) and Guy Semon covering the Heuer 01 movement, the Autavia Isograph...and even a (quick) update on the Grand Carrera Heuer 03 XT
https://www.calibre11.com/tag-heuers-2020-vision/
Now i just wish i had the chance to get one of it
Congrats on anyone that already hold on to it. Talking about winning a jackpot.
No Isograph...no 03XT....not even green aquaracer in my country
I’m suspicious about their answer. They only sold a couple of hundred T nanographs and a few thousand Autavia. Not a whole lot so would be surprising if they’d be pushing the production limit of the Isograph with such modest quantities.
GS: This is indeed the direction we have taken. While we were able to deliver a few early units of the watch to select clients, the success of the model generated high demand that is currently exceeding our production capacity for this new component integration.
We are evaluating the best course of action to continue to meet that excitement in all our markets and will keep you closely informed on the availability of the watch in the coming months. In the meantime you can look forward to the launch of the Autavia Chronometer Calibre 5, coming soon in early 2020.
So the demand for this watch turned out to be higher than expected and the solution for this is to remove the exciting technology that got everyone excited to begin with
Was hoping that they would tell us about the pricing of the non isograph versions but you got no hints about how much cheaper it would be @Calibre11 ?
