Other Watches / Other Brands

Anthony.
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Aquagraph Aquagraph
But on the whole, if you attract that younger crowd with titanium Connecteds, what kind of mechanical watches are they most likely to gravitate to? 44mm Sports or 39mm Glassbox.

I mean, I feel like even that is flawed logic, I'm not sure that people really do make the progression, I think Connected people like Smartwatches, and yeah the odd one may change over, but the forums here are pretty separate. The 2nd Generation was the one that maybe promoted switching... but I don't know. The forums here are very separate.

Anyway, the whole argument is moot isn't it. It works for Breitling, but it doesn't mean it works for TAG. TAG is positioned as a modern 'Avant Garde' brand, Breitling isn't.

You could argue that the way to make TAG Heuer 'great again' is to drop the TAG part of the name and only re-issue old models, drop the Connected etc etc... but that's a hell of a leap of faith to take isn't it?

I seem to get conflicting information about TAGs newer releases. I heard they are struggling to sell the glassboxes and struggling even more to sell the 42mm ones with the orange swoosh around the edge (which I like but not at 拢5000).

Also, WOS still have the WOS panda in store in London. How is that possible? Watch of the bloody Year!

I don't believe Tag Heuer would ever drop the "Tag". That would be taking away from the brand and the history.
Current Management has more focus on upcoming models and not Heritage ReEditions.
Like Skeleton Monaco, Lab grown diamond pieces and so forth.

I know The Connected is the biggest seller and that will obviously continue over the tears to come.

Maybe we just have to accept that Brands like Tissot, Longines and Breitling have gone past our Beloved Tag Heuer and the gap may be difficult to bridge?
 
Jim Dollares
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All I know is, the Breitlings I look at and try on, feel very cheap and they don't reflect the price tag at all. The 4k Avenger feels nastier than a 500 dollares Tissot, the Avenger has sharp edges and a clasp worse made than a 150 dollar homage watch. Who cares if Breitling sells more watches, if the watches are shit? Ok a bit harsh perhaps, they are not all shit, the 8-10k models are rather nice, those actually feel and look like proper 4k watches 馃憤
 
Aquagraph
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Yes, I mean does it matter? I mean obviously you don't want them to 'fail' but it's more important to us that they make watches we like. If the watch industry is now going to switch to focusing on 70s and 80s re-issues as seems possible, do we want that? I don't really want that either... I like 80s watches but I don't want them to suddenly start making S/ELs again.
 
bpsmith
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A video we could probably all benefit from viewing from time to time. Whilst I have not bought anything to the detriment of another area of my life and so not put myself or anybody else in s difficult situation money wise, I must admit that at times I feel like I have done so from a time aspect maybe.

What I mean is that I have spent time procrastinating and obsessing over what to buy next, which I could have used better. In fact, I would go on to suggest that it hasn鈥檛 made me any happier, other than knowing that what I have bought was the right purchase.

On the flip side, I do tend to feel guilty when doing stuff for myself instead of others, so a happy medium would perhaps be better.
 
Aquagraph
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It's certainly food for thought and for sure it wouldn't hurt to concentrate more on enjoying what you already have rather than constantly focusing on the next 'hit'. God knows I've been guilty of that in the past. Not so much now...
 
Yago
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Jeez that's 8 min out the window I could have spent researching my next purchase.
 
bpsmith
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Aquagraph Aquagraph
It's certainly food for thought and for sure it wouldn't hurt to concentrate more on enjoying what you already have rather than constantly focusing on the next 'hit'. God knows I've been guilty of that in the past. Not so much now...
Sitting in the warm glow of a recent purchase, I am not surprised. 馃榾

All jokes aside, I have been trying to step back from the browsing of late and do feel better for it.

What they didn鈥檛 cover in the video is the natural movement towards spending a little bit more on each subsequent piece in order to warrant having it over the ones already bought. I don鈥檛 mean the cost of living increases, but stepping up to the next price tier for something that bit more special.

I never dreamt I would wear a watch costing what my Seamaster does, yet alone contemplating the next one being twice what I paid for that only 18 months ago.
 
McBeardy
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I always find there is a lack of looking/ wanting once you have a recent purchase, sometimes that can be short lived

What I do find funny is the rationale you give yourself after spending a few 拢1ks, that you then look at the next price brackets (arguments sake 拢5k and you justify to yourself thats still cheap, leats its not 拢7-8k)
 
Aquagraph
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Yes, it's hard to keep your head. And once you own a 拢4000+ watch you tend to feel a certain antipathy towards 'cheaper' watches.
 
bpsmith
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For most it鈥檚 not actually about being flashy either. It鈥檚 about enjoying it for yourself. There are plenty of enjoyable watches at the low price brackets yet we naturally move up the tiers. Human beings are strange folk. 馃榾
 
abrod520
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bpsmith bpsmith
For most it鈥檚 not actually about being flashy either. It鈥檚 about enjoying it for yourself. There are plenty of enjoyable watches at the low price brackets yet we naturally move up the tiers. Human beings are strange folk. 馃榾

I have to say though, at least for myself once you get used to the higher-priced watches you start to notice the subtle things that make the 'value' brands feel cheaper. Tiny little things like the lack of facets on hands and markers (and sometimes cases) or case design itself. Things that individually you might not notice, but as a whole on the wrist makes you think "Man I wish I'd put on my Seamaster this morning instead of this." without even really knowing why.

The upside is I'm immune to the death-by-a-thousand-cuts microbrand life 馃榾
 
Jim Dollares
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Aquagraph Aquagraph
It's certainly food for thought and for sure it wouldn't hurt to concentrate more on enjoying what you already have rather than constantly focusing on the next 'hit'. God knows I've been guilty of that in the past. Not so much now...
Yeah not so much now... It was less than 2 weeks after getting the green goblin when you reached out to the pistachio boyz to seek advice on if the blue dato should be the next one 馃槖
 
Jim Dollares
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bpsmith bpsmith
For most it鈥檚 not actually about being flashy either. It鈥檚 about enjoying it for yourself. There are plenty of enjoyable watches at the low price brackets yet we naturally move up the tiers. Human beings are strange folk. 馃榾
What makes me extra happy about the Aquaracer is that it confirmed that I can continue enjoying watches at reasonable price levels, I didn't have to go from the Carrera and move up to 10k to be able to truly enjoy the next purchase.
 
Mspeedster
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Anthony. Anthony.R
I think the Top Time models are very popular with the Mustang, Corvette and Cobra releases. Now there added the Thunderbird.
I really like the Top Time models. I was very tempted by the Shelby Cobra when I tried it on a few weeks ago. The dial is beautiful in person.
20230424_131042.jpg


But the Top Time I hope they do is a re-edition of the James Bond Thunderball reverse panda ref. 2002.
 
Jim Dollares
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Mspeedster Mspeedster
I really like the Top Time models. I was very tempted by the Shelby Cobra when I tried it on a few weeks ago. The dial is beautiful in person.
20230424_131042.jpg


But the Top Time I hope they do is a re-edition of the James Bond Thunderball reverse panda ref. 2002.
I think those look great and were great with the previous 5k price point. In March Breitling decided to change the movement to the B01. With this change came a price increase of 60%. This is now a 5k watch priced over 8k. Sixty bloody percent, unbelievable.
 
bpsmith
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abrod520 abrod520
I have to say though, at least for myself once you get used to the higher-priced watches you start to notice the subtle things that make the 'value' brands feel cheaper. Tiny little things like the lack of facets on hands and markers (and sometimes cases) or case design itself. Things that individually you might not notice, but as a whole on the wrist makes you think "Man I wish I'd put on my Seamaster this morning instead of this." without even really knowing why.

The upside is I'm immune to the death-by-a-thousand-cuts microbrand life 馃榾
I totally understand that, as can see the difference between my Aquaracer and my Seamaster. I really enjoy both, so it鈥檚 not an issue, but I have found myself looking to one up the Seamaster for any potential next purchase and there really is no need.
 
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