Porsche Design

At least in philosophy!

 

https://www.tagheuer.com/en-gb/watches/tag-heuer-carrera-36-mm-wbg1313-ft6117

36mm, Quartz and £1500.
Nice but £1500 for a Quartz?

 

Are all Tags Carreras now?

 

Another hundred gets an automatic. Would of thought a bigger gap. Mind you, noticed the men's calibre 5 in leather as gone from £1850 to £2000 overnight. So it could be an overall increase in these smaller watches.

 

Was more a rhetorical question - just observing that the Carrera name seems to be on so many different styles now - skeletons, smart watch, 3 handers. And very few watches that stay true to the original concept of simplicity and legibility. Or have the classic case shape and design. Not sure what Carrera means any more.

 

Marketing.

 

Join the movement. #savethecarrera

 

One of these companies is truly paying attention to its hardcore fans, and knows exactly what it is they clamor for.

The other is so desperate for new #fans they have almost no identity across the range.

 

Basically why I chose Speedmaster FOIS over new Autavia.

 

So that's the confirmed avant-garde Carrera now, as seen in the form of the 36mm ladies model.

Stepped lugs, wide flat bezel, fat hands and markers.

 

It's #SpeedyTuesday vs. Monopoly.

 

You do have me there on the hashtag, but the details of the Speedy Tuesday are all 100% focused on making Speedmaster nerds flip out. Someone at Omega has been listening very closely and reading between the lines. I can't wait to pick mine up this summer.

The Monopoly watch and others have no details, no fun clues for those who appreciate TAG Heuer for its place in horological history - just another shiny trinket for Art Basel enthusiasts. I don't know how many they're going to produce, but I am fairly sure we'll see them at steep discounts in a year or two

 

But then again, don't you think Omega is also diluting their products by issuing so many limited additions? How many limited edition Speedmasters have they done over say the past two years? Speedy Tuesday, CK 2998, Apollo Silver Snoopy, etc. What's next, Uranus Speedy Wednesday?

Btw, a somewhat serious question for you guys here. Do you think that Rolex and Omega owners are douche bags when it comes to other watch brands? Only asking because it seems to me that everytime I read a watch review somewhere, 99% of the time the one or two person who is knocking it is either an aligned Rolex or Omega owner. I posted this question over on the Omega forum and to no surprise, those guys weren't too please....