We Don't Need Another Hero, We Just Need to Listen to Mr Biver (Again)

Posts
2,811
Likes
3,803
So totally design led then and nothing to do with the brand name as such @TheGanzman. Other than the size of said branding, which is design again. I can accept that.
 
Posts
21,981
Likes
31,117
One way to make the logo cleaner and simpler would be to get rid of the 'Heuer' part, just leaving a simple green square with three letters in it.

Perfection.
 
Posts
1,864
Likes
7,230
One way to make the logo cleaner and simpler would be to get rid of the 'Heuer' part, just leaving a simple green square with three letters in it.

Perfection.
:whipped::whipped::whipped::whipped::whipped:
 
Posts
8,256
Likes
16,735
One way to make the logo cleaner and simpler would be to get rid of the 'Heuer' part, just leaving a simple green square with three letters in it.

Perfection.
Works for me, so long as that appears only on the Aquaracer, Formula1, Link, Connected and any other model name that TAG invented. Any model name that came from Heuer (Autavia, Carrera, Monaco, Monza etc.) would of course be branded Heuer.

Win/win, everyone is happy. 😀😁
 
Posts
8,256
Likes
16,735
In that case of “TAG only” logo in the dial, I would prefer this version 😉
Okay, I don't have a problem with that.
Oh, but there is a problem. The old "TAG" logo in standalone form is still owned by Techniques d'Avant Garde. TAG Heuer likely doesn't have the legal rights to use that old logo by itself without the Heuer bottom half of the shield.