Tried the tourbillon today. Nice but dumb.
The glassbox design works very well in the 42mm case. It even has a funky cutout for the tourbillon:
I’m hoping to see some normal 42mm glassbox models down the line.
Why dumb?
When are these out anyone know?
Did the boutique have any comments on this opinion? (Not that I disagree)
As Jim said, we've been saying forever that the tourbillon should be in a smaller case and then it was released at W&W and there wasn't exactly a clatter of excitement was there?
Nobody wants a mass-produced tourbillon from TAG Heuer. People who go into TAG boutiques want F1s and classic Carreras and Monacos up to about the $7k price point, after that they go elsewhere.
The F1 is still where the big sales are at (after the Connected) and then the Carrera... but of course every Carrera = 4 F1s. The problem seems to be even if they make models that appeal to the market in the Carrera range they are just too expensive.
Anyone who does just a slight bit of research, will see this as well. When you can go buy a Tudor Black Bay for pretty much the same price as the 300, with an in-house movement and lets face it - a better case, bracelet, clasp build, etc.
Valid point about the movement, the Chanel/Tudor/Kenissi clearly has better specs. Design wise though, the black bay and the 300 are very far apart. Black bay looks old fashioned, 300 looks very modern.
I don't agree about the case, bracelet and clasp. I find the 300 to be just as good in all three of those areas. The 300 also uses AR coating while as with my Black bay half the time I stare at my own face when I look at the watch. Black bay probably means 'super reflective' in latin.
This discussion is on repeat in the forum but about the prices I also believe that Tudor has far from the brand prestige among ordinary people compared to TAG Heuer. They might get there in the future but today, at least where I live, everyone basically knows that TAG is a maker of expensive watches. In the end, 95% of the price we pay is for brand and marketing and how people around us perceive what we wear. You are not willing to pay 4k for a TAG Heuer diver but I think a lot of people still are. Breitling seem to be doing just fine, charging 4k for their Sellita Avengers and those watches look and feel like a 500 dollar piece when you hold one.
I wasn’t really comparing them in regards to style, more at the point that you get a lot more for your money with the Black Bay (in my opinion), and that the Aquaracer 300 does not justify a £3k rrp.
