Yup, been there. I was surprised how small it was, I figured the boutiques in Switzerland would be massive.... but it seems like Swiss people don't actually buy Swiss watches (only Tissot).
Rent in GVA is expensive. Hence the small shops and the lack of disposable income of the locals Just kidding… The TH boutique in GVA is very well situated and probably doing better than some others that I’ve always seen empty (Breguet, UN or RD come to mind). But even if it wasn’t, I don’t think that TH (i.e., LVMH) would care a whole lot. They just can’t afford not to maintain a brand presence in GVA when Omega, Breitling, IWC or Panerai do.
Sydney Boutique Grand (re)Opening. At 21secs, the world famous @Anthony.R can be seen to the right of TAG Heuer CEO Julien Tornare.
Hahaha....just another face in the crowd Mate. It was an amazing evening. Very lucky to be a guest of Tag Heuer.
