TAG Heuer Carrera tourbillion Porsche Panamericana CBS5012.FC6571

Posts
2,635
Likes
3,402
Porsche has also released a special tribute Spyder that comes with the watch.
I had to stop and read that a second time. This watch suddenly became a lot more attractive with a free Porsche which comes with the watch. 😂

All jokes aside, that is a cool edition.
 
Posts
21,652
Likes
30,416
I had to stop and read that a second time. This watch suddenly became a lot more attractive with a free Porsche which comes with the watch. 😂

All jokes aside, that is a cool edition.
Ah good, it wasn't just me then, hahaha
 
Posts
8,099
Likes
16,411
I believe the car is a one of one. Don't know the price, I think it might be auctioned.

A few more pics.
 
Posts
21,652
Likes
30,416
Cool detail on the headrest, I remember that logo from the older Carrera Panamericana
 
Posts
8,099
Likes
16,411
How much is that?
Just to give you an idea, retail for a bare bones Porsche 718 Spyder RS starts at $164.2K in the US. A typically well-equipped Spyder RS can easily retail for closer to $200K. But as all Porsche 'RS' models are made in limited quantities and very hard to get, most US dealers add a hefty mark up on top of that.

This article confirms that this special one off will be auctioned, so who knows what the price might be? The watch is probably chicken fee in comparison.
https://carbuzz.com/special-edition-porsche-718-spyder-rs-panamericana-special/
 
Posts
8,099
Likes
16,411
So probably North of $300,000?
If a similarly custom rare build Spyder RS was sold new at a dealer, I wouldn't be surprised if it was marked up to around $350K. For an auction of a special one of one like this Panamericana, it could be much much more.

For example, the first 2015 Mustang Shelby GT350 to roll off the production line was auctioned by Ford to charity; it sold for $1M. The retail on those was about $70K, without dealer markup. Almost all Ford dealers marked them up too, but nothing like the Porsche mark ups for RS models.
 
Posts
2,635
Likes
3,402
What’s the situation with this double mark up at US Porsche dealerships then? Do they not profit enough from the outset, without adding a second massive profit margin?

You’ll be saying you can’t just walk in and buy one without previous historical purchases at the dealer next… 😉

This sort of practice will never fly with me, no matter how much cash I ever have. If it’s not RRP or below, then I am out.

I don’t mean future pricing when there’s literally only 1 or 2 of a particular model left, but RRP should be RRP when an authorised dealer is selling a product brand new.

Just my simple honest opinion. Others are welcome to disagree.
 
Posts
4,863
Likes
21,675
I don’t mean future pricing when there’s literally only 1 or 2 of a particular model left, but RRP should be RRP when an authorised dealer is selling a product brand new.
Agreed, have been working in automotive for 26 years now, only times cars at RRP where sold was limited models (Subaru GT turbo 25 stars only 250 imported in Holland) or Niro EV and EV6 which were scarce initially and add up income tax was very low 0~4% so demand was high. Discount is normal for those models nowadays.

Our dealers aren't allowed to sell above RRP.
 
Posts
2,635
Likes
3,402
Agreed, have been working in automotive for 26 years now, only times cars at RRP where sold was limited models (Subaru GT turbo 25 stars only 250 imported in Holland) or Niro EV and EV6 which were scarce initially and add up income tax was very low 0~4% so demand was high. Discount is normal for those models nowadays.

Our dealers aren't allowed to sell above RRP.
Don’t get me wrong, I understand supply and demand, I just don’t agree with it for brand new products.

Glad to hear that it doesn’t happen with your dealers. 👍🏽
 
Posts
4,863
Likes
21,675
Don’t get me wrong, I understand supply and demand, I just don’t agree with it for brand new products.

Glad to hear that it doesn’t happen with your dealers. 👍🏽
Mostly due to EU rules, same with the block exemption which resulted in a lot of Germans, French and English people buying a car in the Netherlands because our NCP being so low and saving up to 5k instead of buying locally. A Kia Stinger 3.3 was RRP 100k (due to VAT and co2 taxation) but NCP was 49k.
 
Posts
2,635
Likes
3,402
Mostly due to EU rules, same with the block exemption which resulted in a lot of Germans, French and English people buying a car in the Netherlands because our NCP being so low and saving up to 5k instead of buying locally. A Kia Stinger 3.3 was RRP 100k (due to VAT and co2 taxation) but NCP was 49k.
Bonkers!
 
Posts
21,652
Likes
30,416
Yeah, can you imagine TAG boutiques putting extra on the Porsche Tourbillon? Madness!
 
Posts
8,099
Likes
16,411
What’s the situation with this double mark up at US Porsche dealerships then? Do they not profit enough from the outset, without adding a second massive profit margin?

You’ll be saying you can’t just walk in and buy one without previous historical purchases at the dealer next… 😉

This sort of practice will never fly with me, no matter how much cash I ever have. If it’s not RRP or below, then I am out.

I don’t mean future pricing when there’s literally only 1 or 2 of a particular model left, but RRP should be RRP when an authorised dealer is selling a product brand new.

Just my simple honest opinion. Others are welcome to disagree.
I agree with you, but such is the situation with most Porsche dealers in the US.

Now how much they markup will vary by the dealer and this mainly pertains to the rare highly sought after models.

This is how one Porsche dealer explained it to me. The dealerships that can sell the most cars can typically get a higher allocation of the rare RS models. For the smaller dealerships, they might not even get an allocation for a RS. Or some might only get 1 or 2 for the entire generation of the given model. So when they do get one, they feel it's their right and/or reward to sell it for as much as the market will bear.

A person I know paid an additional $100K markup for his GT3RS and considered himself lucky. He waited 6 years for it and if he didn't take it, the next guy would. And yes, many dealers do give historical purchase priority to those on their waitlists.

Hence my guestimate: A fully loaded 718 Spyder RS will cost close to $220K, add the cost of the watch (because nothing in life is free) and we're up to $250K. Dealer markup of a $100K would put it around $350K.
 
Posts
2,635
Likes
3,402
I agree with you, but such is the situation with most Porsche dealers in the US.

Now how much they markup will vary by the dealer and this mainly pertains to the rare highly sought after models.

This is how one Porsche dealer explained it to me. The dealerships that can sell the most cars can typically get a higher allocation of the rare RS models. For the smaller dealerships, they might not even get an allocation for a RS. Or some might only get 1 or 2 for the entire generation of the given model. So when they do get one, they feel it's their right and/or reward to sell it for as much as the market will bear.

A person I know paid an additional $100K markup for his GT3RS and considered himself lucky. He waited 6 years for it and if he didn't take it, the next guy would. And yes, many dealers do give historical purchase priority to those on their waitlists.

Hence my guestimate: A fully loaded 718 Spyder RS will cost close to $220K, add the cost of the watch (because nothing in life is free) and we're up to $250K. Dealer markup of a $100K would put it around $350K.
I can see their logic, I guess, although their reward for selling enough cars is surely the profit they made on all those cars and the higher profit in cash terms on the RS, even without ransom level double mark up.

It’s down to the customer to refuse in reality, which is not going to happen considering there’s still a waiting list even with this mad level of double mark up and beyond. That’s assuming they know it’s not just the RRP or even care.

Sounds like everyone involved is happy, if your acquaintance paid a $100k additional kick back just to feel lucky to have been able to do so.

Not knocking them, or anyone else, it’s just not for me, much as I love the cars. 👍🏽
 
Posts
21,652
Likes
30,416
Sounds like these dealers are working like Rolex ADs, but just cutting out the grey market!
 
Posts
3,005
Likes
2,917
I remember when dealer profit on a new car was 17%, when retail prices are available everywhere on the net all dealers are expected to charge that or less, really only specialist dealers in high end performance cars charge extra to beat the waiting list.

100k for a Stinger! don’t remember them being that price when I worked at Kia.