I was wondering about it too! I saw the big strap and thought about my Speedy. It's an interesting piece... I wonder if it will become more of a staple over time. I always felt somewhat weird about the digi-mech (totally making this up ) but I was looking at the Breitling Exospace, and together with this X-33 they seem so interesting! Price is high for me on these 😝
TAG Heuer partnered with SpaceX back in 2012..but the agreement obviously lapsed.
Can't have been that long ago though, we had the moon dial Aquaracer and the Carrera with the spaceship on the back - maybe that was longer ago than I thought...