Calibre11
·Reading through the comments on what we all want for 2015 from TAG Heuer, one message is clear...more re-edition please!
But, let's not forget that the last time TAG Heuer went deep into the classics/ re-editions it didn't exactly have a great sales outcome. The Autavia didn't catch fire; The Monza and the Monaco were too close and then there was the Targa Florio.
This is the first version launched in 2002/ 03 with the plexiglass
and then TAG Heuer had another crack with a Fangio limited edition- this time with a sapphire crystal
Fangio on the back...
So we had a vintage styled Chronograph with an evocative motor racing name and blue-chip F1 connections...yet the watch never really made an impact and was discontinued....even worse, I don't really hear it being talked about much today.
Why not? Is it because it wasn't a re-edition? Was it the looks? Too many re-editions? (at the time, the Monaco, Carrera, Monza and Autavia were also in the range). Why didn't the Targa Florio work?
But, let's not forget that the last time TAG Heuer went deep into the classics/ re-editions it didn't exactly have a great sales outcome. The Autavia didn't catch fire; The Monza and the Monaco were too close and then there was the Targa Florio.
This is the first version launched in 2002/ 03 with the plexiglass
and then TAG Heuer had another crack with a Fangio limited edition- this time with a sapphire crystal
Fangio on the back...
So we had a vintage styled Chronograph with an evocative motor racing name and blue-chip F1 connections...yet the watch never really made an impact and was discontinued....even worse, I don't really hear it being talked about much today.
Why not? Is it because it wasn't a re-edition? Was it the looks? Too many re-editions? (at the time, the Monaco, Carrera, Monza and Autavia were also in the range). Why didn't the Targa Florio work?