TAG Heuer becomes official timekeeper for Manchester United

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http://us.tagheuer.com/en/news/manchester-united-partners-with-tag-heuer-57949a534d786

Manchester United has today unveiled TAG Heuer as its new Official Timekeeper and Global Partner. The three-year agreement between the prestigious Swiss Avant-Garde watchmaker and the world’s most popular football club has been celebrated in Beijing with United players.


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Appreciate that this is purely business, but TH is not very PL/WAG is it really?

I guess more affordable (I.e. realistically aspirational) than Hublot for most fans though.

Sponsorship of the Man U damages the TH brand in my view. And that's from a casual MU follower!!
 
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TH and Man U? not a good mix when you consider how long Man U make 45 minutes last. HoHo.
 
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I live in the USA and don't follow soccer at all. However, the one soccer team that I have heard of is the Manchester United. From what little I know, they're a prestigious, successful team along the same lines as the New York Yankees of baseball in the US. Is this a wrong assessment?
 
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I live in the USA and don't follow soccer at all. However, the one soccer team that I have heard of is the Manchester United. From what little I know, they're a prestigious, successful team along the same lines as the New York Yankees of baseball in the US. Is this a wrong assessment?
They're one of the most globally recognised teams for sure. Success? Over the long-term, you would say yes. But Leicester City won the Premier League last season. Man Utd didn't even finish in the Champions League places. Let's see how Mourinho gets on this year!
 
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TAG Heuer has gone very big on Soccer/ Football (sorry...it's Soccer where I am 😉 ) with sponsorships of various leagues, national teams, players and coaches- it's a huge commitment. I think that Hublot has the World Cup and maybe also European Championships secured for the next few years, but otherwise, all you will see on the pitch will be TAG Heuer